How-to Triple Your Tourism Referrals and Sales With Easy Staff Training - Without Spending Money

Published: 26th October 2006
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Can you imagine if you could lower your marketing costs while increasing your sales?



Profitable hospitality and tourism professionals know that staff training to enhance customer service and staff attitude is one of the best returns on investments you can make. We are in a customer service/ hospitality industry and it shows up in your staff both on the job and in your remote travel marketing. If your staff is happy, excited and a team player, their ability to represent and effectively promote your destination or tours goes way up. A great place to use happy motivated staff to promote and increase sales is in travel trade shows.





Trade shows and public presentations are great opportunities for

knowledgeable field staff to enthusiastically communicate face to face

with prospective clients. Who else can share with prospective visitors

your great trips or destinations, better then field guides?



Tim's Tip: Role-play here with your staff is key. Also check out "Travel

Trade Show Success" audio course. Don't consider exhibiting without


listening to this. This can increase your success and revenues ten fold.
target="_new" href="http://www.AdventurebizSuccess.com/products.php">Travel Trade Show Marketing






------------------- Phone Sales Tip ----------------



Phone sales present another opportunity to engage your staff effectively.

Field staff know your product better then anyone, but not all staff is

suited for phone sales. Use judgement for this important "gateway"

position.



----------------- Next Steps to Success ------------------------



Your staff, regardless of whether they work in the field or not, are one of

your most important assets. Make the investment of time to select the

best candidates for the job, provide ongoing training and reviews, and

create incentive programs to compensate your staff for their guide work,

as well as for their ability to encourage returning clients and obtain new

referrals. Outstanding customer service, combined with unique trips,

great lodging and enthusiastic, motivated staff, will assure continued


and increasing business success for you and your business.



Tim's Tip: I hate to sound like a broken record, but train and role-play

regularly. Make calls to your staff and simulate a variety of prospective

calls: friendly, captious or unsure prospects. How about existing clients?

Can they be friendly or need assistance? Even occasionally angry? Be

prepared to handle all calls professionally with service, your #1

commitment.

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